Why walking helps founders
Strategic thinking, document review, and the mental reset between context switches all benefit from walking. Founders often report that walking helps them process the hundred decisions they need to make per day.
When to stop walking
Investor meetings, board presentations, and customer-facing demos. High-stakes moments deserve full stillness and focus.
What matters most for founders
Flexibility and low friction. Founders need a treadmill that's easy to use for 15 minutes or 90 minutes depending on what the day demands. It can't be a project to set up.